• 📍 Location: Pasco WA
  🏗️ Industry: Concrete Services & Construction
  👷‍♂️ Ideal Clients: Homeowners, businesses, and contractors in need of expert concrete work

🔴 Outdated website design: The previous website lacked visual appeal and clarity, making it difficult for customers to navigate and understand HRG’s services.
🔴 Poor SEO performance: The site was not optimized for local searches, meaning potential clients couldn’t easily find HRG Concrete on Google.
🔴 Low traffic & few customer inquiries: Due to weak SEO and user experience, website visits and phone calls were low, limiting new business opportunities.

To increase HRG Concrete’s online visibility and lead generation, Growth Ally executed a comprehensive website and SEO strategy:

✅ Website Redesign for a More Engaging Experience 🎨

• Revamped the website with a modern, clean design, making it visually appealing and easy to navigate.
• Created clear service pages for driveways, patios, sidewalks, and more, ensuring visitors quickly found relevant information.
• Added strong call-to-action (CTA) buttons, making it easier for potential customers to request quotes or call directly.

✅ SEO Strategy for Higher Google Rankings 🔍

• Implemented on-page SEO (keyword research, meta tags, alt text, and optimized service descriptions).
• Focused on local SEO, optimizing Google My Business and targeting “Concrete Contractors Near Me” and “Concrete Services in [City]” searches.
• Improved site speed and mobile responsiveness to enhance user experience and Google rankings.

✅ Month-over-Month Growth in Traffic & Calls 📈

• Implemented a tracking system to monitor website visits, lead submissions, and call volume.
• Created a content strategy (blog posts, service pages, and local SEO updates) to continuously improve rankings.
• Achieved steady month-over-month increases in organic traffic and customer inquiries.

Key results achieved:

📊 +Higher user engagement with a modern, attractive website
📍 SEO improvements leading to increased Google visibility
📈 Month-over-month growth in website visits & organic traffic
📞 Consistent increase in customer calls & quote requests
🌟 Stronger online presence in the local concrete services market

Before vs. After Comparison:

Before Growth Ally:

• Outdated website with low engagement and unclear service pages.
• Poor Google rankings, making it hard for customers to find HRG Concrete online.
• Limited website traffic and few customer calls.

🟢 After Growth Ally:

• Modern, visually appealing website with clear service pages and CTAs.
• SEO-optimized content ranking higher on Google for concrete services.
• Consistent monthly increase in leads, calls, and website visits.